Chevrolet is introducing a midsize crossover late in the game, but it hopes the Blazer name will bring a sense of familiarity to the new product. No longer a body-on-frame SUV, the Chevrolet Blazer has morphed into a car-based crossover that will compete with the Ford Edge. We’ll have to drive the Blazer before we make a final verdict on which is the stronger vehicle, but does the newcomer have the right look to compete against Ford’s segment stalwart?
Arguably, Chevrolet took a bolder approach with the design of the Blazer than the designs of its other crossovers. The upper part of the front end, including the hood and the upper lights, strongly resembles the Camaro. And that’s not a bad thing. The grille extends nearly the entire length of the car’s front fascia, giving it an assertive appearance. In an interesting arrangement, the headlamps are placed lower on the front of the car than the daytime running lights. The Edge looks a little more conventional, but still handsome. Unlike the Blazer, the lights are not connected to the grille. While Titanium Elite models feature a glitzy grille, ST models take on a sportier look with black trim.
Looking at the side profile, you’ll notice the Blazer has a floating roof design that has become popular on many new crossovers. Some character lines give the Blazer defined hips, and others accentuate the floating roof. Strong body cladding gives off the semblance of ruggedness. Since it has a more traditional roof, the Edge appears more upright. Two strong character lines run through the doors.
Neither SUV looks particularly distinct from the rear. Both models feature typical round taillights, although the ones on the Blazer have an interesting dual-element design. The vehicles also feature large license plate holders. The rear window is a little more rounded on the Blazer.
Inside the cabin, the Blazer boasts an 8-inch touchscreen that sits on the dashboard, which has a layered design. Circular air vents give off a Mercedes vibe. The Edge has a much more structured center console, with an embedded touchscreen on top. Just below, an array of buttons take up a huge amount of space on the console. Unlike in the Blazer, which has an open storage area for phones, there is a closed storage bin in the center console that can fit phones in the Edge. The Edge also has a rotary shifter instead of a traditional gear stalk like the one in the Blazer.
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